Basil's – Brand & Web Redesign

A complete brand refresh for Basil’s, a beloved sandwich spot by day and bar by night located in Stockton, CA. The project included a modernized logo inspired by the simplicity of a basil leaf, used both as a standalone mark and cleverly integrated as the apostrophe in the wordmark. I redesigned the menu, created promotional Instagram ads, and built a responsive website optimized for both tablet and desktop use bringing a fresh, cohesive look to this local favorite.